Solution Leading up to the Ascension holiday, when there would be many people on the street, we decorated all the trees at Højbro square with Juice from Rynkeby. At the same time, large signs were put up to ensure visibility. We then sent our specially selected samplers out on the street handing out juice bars to passers-by.
Result Over 18,000 juice tokens were distributed to passers-by, who all had a positive experience of Rynkeby and the new juice.
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