Challenge Nicorette wanted to advertise their smoking cessation product "Nicorette QuickMist", which relieves the urge to smoke.

Solution Ctrusmedia advised Nicorette to communicate to their target group, which is smokers, on the ashtrays that hang visibly outside cafes, Fitness World centers, kiosks, restaurants and bars in the largest cities with a total of approx. 1100 pcs. 


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