CHALLENGE: Deichmann wanted to raise awareness of their newly opened store in Nørrebro City Centre.
SOLUTION: In connection with the opening, Deichmann chose to use a new medium in the form of Sign Spinners on the opening day. In addition, on the opening day there were also samplers at 4 Fitness World centers in the local area, where they handed out flyers. On Saturday, there were 2 more samplers out, one dressed in an elephant suit, which is Deichmann's mascot, and the other wearing Deichmann clothes. Here, balloons and bouncy balls were distributed to the children.
Citrusmedia ApS
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Citrus Media
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