Challenge

Challenge The Technical University of Denmark wants to raise awareness about their Open House event on 3 March 2016 at 12-18, where you can meet students, teachers and graduate engineers. They can talk about both what it is like to study at DTU and what it is like to work as an engineer.

 
Solution As the target group is young people, Citrusmedia put up posters at Grammar Schools and Technical Schools in our network. In addition, posters were put up in the football tables at the various educational institutions. The posters hang in aluminum frames in the schools' busiest areas, such as canteen areas, at entrances and exits and other places of residence. 

In order to reach the young target group broadly, job emails were sent out to the study advisors on the STX, HHX and HTX programmes.

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