Challenge AIRTOX are relatively new on the market within safety footwear. Their footwear is far more innovative and stylish than what was previously available in the market. AIRTOX's shoes are as comfortable and fashionable as everyday footwear. AIRTOX wants to expand the sales of their products and make them available in more countries in the near future.
Solution Fitness Indoor was chosen as part of the campaign. The posters were put up in Fitness World across the country in all three series. The indoor framework hangs around entrances and exits, changing rooms and places of residence in the centres. This ensures great visibility towards all members. The posters were visible in all 3 series for 3 weeks in January 2016 – 153 centers in total and approx. 1.4 million visitors in the period.
Citrusmedia ApS
VAT no: 12240449
Citrus Media
B!NGS – Vesterbrogade 149, 1620 Copenhagen V
