Challenge Aalborg University wanted to advertise their "Move the World" program, which offers a number of education programs within the engineering and natural sciences fields.
Solution The target group for the campaign is young people. Therefore, posters with the message "Move the World" were put up at all high schools and technical schools in our network in Jutland.
The posters sit in aluminum frames, which are placed visibly at canteens, entrances and exits and cafes. In this way, we ensure that all students are exposed to the posters and their messages.
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