Challenge

Goals of the campaign Aalborg University wanted to announce the campaign "Teamwork seriously affects your brain" to attract more students in Jutland. 

 

Solution Citrusmedia advised Aalborg University to raise awareness about the campaign in Fitness World in Jutland. Large and small posters were put up from week 21-24 in the training rooms, where they are highly visible to the target group while they train. A total of 350 small posters and 180 large posters were put up.   

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